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Post by Kiwi Frontline on Dec 19, 2019 4:02:05 GMT 12
TIKI GUARANA ENERGY DRINK OFFENSIVE, MĀORI CULTURAL ADVISER SAYSA drinks company has been accused of "ignorance" over its "offensive" branding of an energy drink, Tiki Guarana Energy. Māori cultural adviser Karaitiana Taiuru said there were a number of issues with the way the drink was being marketed. Tiki were fertility deities, and therefore tapu, he said. For a tiki to be used on a beverage which was noa, or common, was offensive to Maori, and the marketing stating that tiki were good luck charms showed cultural ignorance..... www.stuff.co.nz/business/118146995/tiki-guarana-energy-drink-branded-culturally-offensive
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