Post by Kiwi Frontline on Sept 12, 2020 6:00:18 GMT 12
PROCTER & GAMBLE UNDER FIRE FOR MISUSE OF TE REO MĀORI IN US
Procter & Gamble is under fire for misusing te reo Māori and exploiting the New Zealand image with its Kiwi Botanicals skincare range.
Its marketing claims the products use New Zealand mānuka honey “harvested by the principle Māoris of the South Island”, without identifying a specific iwi.
It also refers to a Māori “tribe” rather than “iwi”......
www.stuff.co.nz/business/122695687/procter--gamble-under-fire-for-misuse-of-te-reo-mori-in-us
Procter & Gamble is under fire for misusing te reo Māori and exploiting the New Zealand image with its Kiwi Botanicals skincare range.
Its marketing claims the products use New Zealand mānuka honey “harvested by the principle Māoris of the South Island”, without identifying a specific iwi.
It also refers to a Māori “tribe” rather than “iwi”......
www.stuff.co.nz/business/122695687/procter--gamble-under-fire-for-misuse-of-te-reo-mori-in-us